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PRIME, spreadsheets, or another coaching app?
An honest look. PRIME is not the best choice for everyone, and this page says where.
| PRIME PT | Spreadsheets + messenger | Typical coaching apps | |
|---|---|---|---|
| Cost | 10 € a month with 3 clients included, then 6.50 € per active client | Free | Often fixed tiers, you pay for unused seats |
| Flexibility | Structured: blocks, sessions, rules | Anything goes. Hard to beat | Varies by app |
| Plans adapt during the week | Yes, by your own rules | Only when you edit by hand | Mostly manual, some automation |
| AI assistant for clients | Labelled, rule-based, you can undo | No | Some have one, control varies |
| Safety layer | Always on, cannot be switched off | Depends on you alone | Usually your responsibility |
| Payments | Your Stripe, no commission | Separate invoices and transfers | Often built in, sometimes with a fee |
| Your own brand | Included: your logo and colours on your public page and in the client app, without the PRIME name | Your own files, no client app | Varies, often a higher tier or an add-on |
| Finding new clients | Marketplace and public page | No | Rare |
| Works offline | Trainer app is offline-first | If you saved the file | Often needs a connection |
| Your data | EU hosting, export, Drive backup | Fully in your hands | Check hosting and export |
| Native store apps | Not yet: waiting for Apple and Google. Web app works today | Not needed | Usually available today |
| Wearables | Not yet, switched off | No | Many connect to watches and rings |
| Track record | New product, small user base | Proven for decades | Established, large communities |
| Clubs and squads | No club version | Possible, by hand | Some specialise in teams |
“Typical coaching apps” describes the category in general, not one named product. Check each provider’s current offer.
Choose PRIME if
- you want plans that adapt by your rules
- you want a small base fee and seats only for active clients
- safety and honest AI matter to you
Stay with spreadsheets if
- you have a handful of clients and it works
- you enjoy building every plan by hand
- you need total freedom of format
Look at other apps if
- you need store apps or wearables today
- you run a club or large squads
- you want a long-established provider
Switching is easy to try: import your clients and plans by CSV or screenshot, and “Copy from another app” reads a settings screenshot and maps it to PRIME settings. Nothing changes until you confirm.
10 € a month. First three clients included.
The base fee covers the Coach Desk, the trainer app and the AI coach. From the fourth active client it is 6.50 € per client. Clients who only book sessions cost nothing.
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